Your Brain as a Group of Warring Tribes
Once upon a time in the dark ages of economic history, the human being was a rational agent.
We evaluated what we want, and found the cheapest way to get it. This, of course, had nothing to do with how humans act in reality. Instead, there came the much simplified theory of behavioral rewards.
It said that the brain creates neural pathways, using dopamine to reinforce or suppress them based on the rewards it’s received. This, too, proved wrong. Read More